Cycle glossary

A UX (User Experience) Designer is a professional who focuses on creating and improving the overall experience that users have when interacting with a product. They consider the user's needs, goals, and preferences to design user-friendly interfaces and interactions.

Think of a UX Designer as the architect of a building. They carefully plan and design the layout, flow, and functionality of the building to ensure it meets the needs and expectations of its occupants. In the same way, a UX Designer designs the structure and flow of a digital product to optimize the user's experience.