Cycle glossary

User retention strategies are techniques and actions aimed at keeping existing customers engaged with your product or service over time. They involve understanding the needs and preferences of your users, as well as monitoring their behaviors and taking steps to ensure their continued satisfaction. Think of it like a relationship - you want to make sure your partner is happy and wants to stick around. In the context of product management, user retention strategies can include regular communication, providing valuable content or updates, and offering personalized experiences to keep users coming back for more.