Qualitative User Feedback Analysis

Qualitative user feedback analysis refers to the process of examining and interpreting the subjective feedback and opinions provided by users of a product or service. Unlike quantitative data, which focuses on numerical measurements, qualitative data provides insights into the thoughts, feelings, and experiences of users. In product management, qualitative user feedback analysis helps identify pain points, understand user needs, and uncover opportunities for improvement. By analyzing qualitative feedback, product managers can gain valuable insights to inform decision-making and prioritize feature enhancements or bug fixes.