Cycle glossary

Product terminology simply explained

Product Launch Manager

A product launch manager is responsible for coordinating and overseeing the successful launch of a new product or feature. Think of them as the conductor of an orchestra, ensuring that all the different teams and moving parts come together harmoniously. They work closely with product managers, marketing teams, engineers, and customer support to create and execute a launch plan. From setting timelines and milestones to coordinating promotional activities, the product launch manager ensures that everything is in place for a smooth and successful launch. They're the ones who make sure the curtain goes up on time and the audience is left in awe.

Subscribe for updates

Join tens of thousands of subscribers
Product insights, customer stories, and release notes straight to your inbox.
Thank you! Your subscription has been received!
Oops! Something went wrong while submitting the form.
No spam, ever.