Cycle glossary

Product terminology simply explained

Digital Product Manager

A Digital Product Manager is a key role in the product management team, responsible for overseeing the development and management of digital products. They work closely with cross-functional teams, including designers, engineers, and marketers, to ensure that the product meets the needs of the target audience and aligns with the company's goals. This involves defining the product roadmap, conducting user research, prioritizing features, and monitoring the product's performance. Essentially, a Digital Product Manager is the bridge between the technical and business sides, ensuring that the product is successful in the digital market.

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