Cycle glossary

Product terminology simply explained

Business Ecosystem Mapping

Business ecosystem mapping is the process of visualizing the interconnected relationships between different companies, organizations, and individuals within a particular industry or market. It involves identifying the key players, their roles, and the dependencies that exist between them. Think of it like creating a map of a city, where each business is a building and the connections between them are the roads. This helps product managers understand the broader landscape in which their product operates and allows them to identify potential partnerships, competitors, and opportunities for growth.

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